Business project

[Admin]

1. With reference to a business project owned by your school's business club

1. Give the general description of the business project you carried out (04 marks
2. Show how you raised the startup capital (06 marks)
3. Describe the production activities of your project (08 marks)
4. Explain the marketing strategies which were used by your club. (07 marks)

 

[Pljo]

With reference to a business project owned by your school's business club

1. Give the general description of the business project you carried out (04 marks
2. Show how you raised the startup capital (06 marks)
3. Describe the production activities of your project (08 marks)
4. Explain the marketing strategies which were used by your club. (07 marks)

2. (a) Description of the business should include:-

• Business name, address and contact
• Business location
• Products/services offered
• Purpose i.e. vision , mission, goals, and objectives
• Date of establishment
• Source of funding
• Nature /legal form of ownership
• Description of fixed assets
• Target customers
• Uniqueness of the business
• SWOT analysis.

b) How capital for business project was raised

• Personal savings contributed by students
• Borrowing from the school individuals
• Donations/gifts from well wishers
• Contributions from parents/guardians
• Selling part of the business to others
• Membership fees
• Subscription fees
• Fundraising
• Evidence is a must.

c) Description of the production activities of the project should include:-

• Purchasing process/actual production
• Selling commodities
• Advertising and sales promotion
• Documentation
• Participation schedules by each candidate
• Installation of tools and equipment
• Management of credit and debt
• Packaging of products
• Branding
• Storing

d) Marketing strategies used by the club may include

• net working
• Referrals
• Writing in the school magazines about the project
• Newsletters e.g leaflet/flyers
• Advertising guarantee
• Giving free information to interested prospects in the school.
• Cold calling of customer
• Organizing school trade fairs and exhibitions